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Botanpedia

AD: Sun Xiaotian

D: Sun Xiaotian, Wang Xing

YR: 2024

CL: Botanpedia

Botanpedia 专注于培育和销售小众及稀有植物,品牌名称结合了“botan”(植物)与“pedia”(百科),旨在表现品牌对植物持续深入的探索。品牌视觉的整体呈现中,将不同类目的植物插画与简洁的品牌视觉相结合,旨在传达品牌品种丰富、科学护理和专业栽培的核心理念。在视觉上更直观的传达信息,帮助更多用户便捷的使用,一起享受种植的乐趣,关注到植物和自然。

Botanpedia specializes in cultivating and selling niche and rare plants. The brand name combines ‘botanic’ and ‘encyclopedia’, reflecting the brand’s commitment to deepening the exploration of plants. The visual identity merges illustrations of various plant categories with a clean brand aesthetic, aiming to communicate our core values of rich variety of plants, scientific care, and professional cultivation. This visual approach provides clear information, lower the barrier to entry to encourage more users join and enjoy the fun of gardening while fostering a connection with plants and nature.

All Images & Video Copyright © 2023 Botanpedia. All Rights Reserved.

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